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SEG Research & Insights

AR-2026-Research

2026 Annual SaaS Report

How AI & Buyer Priorities Are Defining SaaS in 2026

SaaS M&A activity reached record levels in 2025, alongside improving fundamentals across public markets. Analysis of nearly 2,700 SaaS transactions and more than 100 companies in the SEG SaaS Index™ shows buyers increasingly prioritizing durable growth, retention, and products embedded in workflows and data, with AI playing a central role in how opportunities are evaluated.

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Explore What’s Trending

State of SaaS M&A: Buyers' Perspectives Report
Garner insights from ~200 leading software professionals to help you understand market priorities in 2025.
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20 Factors to Track When Valuing Your SaaS Company
Understand the critical factors that can impact your company valuation and lead to successful M&A outcomes.
Discover the Factors
3Q25 SaaS M&A Public Market Report
SaaS deal activity surged to record levels in 3Q25, with 746 transactions, up 26% year over year and marking the strongest quarter SEG has ever recorded.
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BROWSE CONTENT BY SECTOR

education
Education
energy
Energy
Goverment
Government
Healthcare
Healthcare
Manufacturing
Manufacturing
Real Estate
Real Estate

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Financial Metrics & Valuation
Financial Metrics & Valuation
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Market Insights & Trends
Market Insights & Trends
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SEG WEBINAR

How Top Performing SaaS Leaders Create Sustainable Avenues to Drive Growth

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FEATURED SUCCESS STORY

Modern Message to real estate giant RealPage

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M&A Preparation & Process
M&A Preparation & Process
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Strategic Planning & Growth
Strategic Planning & Growth
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Expertise That Elevates Every Endeavor

Whether you are looking for a majority recap or strategic sale, have a buyer and just need help uncovering hidden value and navigating potential pitfalls, or just want insights on how to grow and scale your software business, we’re here to help.

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M&A Service

When you need comprehensive sell-side M&A services, including valuation guidance, compelling positioning, buyer identification, deal structuring, competitive negotiations, due diligence management, and transaction execution, SEG is your trusted advisor.

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SEG SaaS Index™

Since 2006 we’ve been tracking the SEG SaaS Index™, comprised today of 120 publicly traded cloud-based companies. These insights provide software leaders an opportunity to compare their metrics against public performance.

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SEG SaaS M&A Deal Database

Search select SaaS M&A deals happening across a number of verticals like manufacturing, education, real estate, government, and more.

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It’s time to talk about your company’s future.

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  • Multiples and interest
  • Buyer dynamics and priorities
  • Valuation insights