EDTECH INSIGHTS FOR SOFTWARE EXECUTIVES

Innovative Learning Brings Innovative Returns.

With Education Software advancing at a rapid pace, staying competitive means staying informed. Behind the scenes, there’s a growing emphasis on academic, operational, and infrastructure improvements. Leverage exclusive data and analyses from our team to help you navigate the landscape and accelerate your EdTech company’s growth.

Top Insights & Trends in EdTech for 2025

The Vast Potential of Education Software

The education software industry is experiencing steady consolidation, with 339 M&A deals recorded between 2019 and 2024. However, the market’s true potential lies in its rapid growth trajectory. In 2023, the global educational software market reached $23.4 billion and is projected to grow at a robust 8.2% CAGR, soaring to $98.7 billion by 2030.

  • Education Software M&A Deals (2019 – 2024)
    339
    Education Software M&A Deals (2019 – 2024)
  • Companies on SEG’s Education Software Market Maps
    597
    Companies on SEG’s Education Software Market Maps
  • Global Educational Software Market Size (2023)*
    $23.4B
  • Global Educational Software Market CAGR by 2030*
    8.2%
    Global Educational Software Market CAGR by 2030*
  • Projected Global Educational Software Market Size by 2030*
    $98.7B

Education Software M&A Activity

Yearly
494159675469201920192020202020212021202220222023202320242024
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*Education Software M&A activity above includes B2B software deals where the target’s primary vertical serves the education space.

EdTech Unpacked: K-12 vs. Higher Education

For market analysis, the Education sector is typically divided into two broad categories of B2B software: K-12 and Higher Education (colleges and universities). Many of these markets extend beyond the physical classroom and encompass administrative roles, support services, and a wide range of online and non-traditional learning platforms.

Education Software
Education Software
K-12 Education Software

This category focuses on tools that support schools, districts, and educators in enhancing student outcomes and streamlining operations. Software solutions include learning management systems (LMS), classroom management platforms, assessment tools, and parent-teacher communication apps. Examples comprise platforms for personalized learning, virtual classrooms, and administrative software that simplifies compliance and reporting.

Higher Education Software

Higher education software addresses the needs of colleges and universities, focusing on both student success and institutional efficiency. Solutions in this space include enrollment management, career readiness platforms, campus operations tools, and advanced analytics for improving retention and graduation rates. Typical examples are student information systems (SIS), financial aid software, and learning analytics platforms.

Continuing Education Software

Continuing education software supports adult learners and non-traditional education pathways, such as professional certifications, online courses, workforce development, and corporate training programs. This segment consists of platforms for course creation, employee training, credentialing, and lifelong learning solutions.

The Types of Buyers and Trends Driving EdTech

The software market is diverse, with each sector having its own set of buyers and trends. Whether you’re looking to exit now or later, being informed about these dynamics will help you determine potential partnerships to propel your company’s growth.

2024 Education Software M&A Activity by Buyer Type

Private
Strategic: 9%
Publicly Traded Strategic: 16%
PE-Backed Strategic: 61%
PE Direct: 14%

Historical Education Software M&A Activity by Buyer Type

2019
2020
2021
2022
2023
2024
Strategic
Private Equity

*PE Direct includes private equity firms making platform acquisitions, while PE-Backed Strategic includes all strategic buyers backed by a private equity firm.

EdTech Companies with Key Factors Achieve Higher Multiples

Valuation multiples climb when your company aligns with the factors buyers prioritize. Benchmark your business against companies that have exited to assess your valuation potential and take steps to maximize value.

Interactive Scorecard for Benchmarking

Get a snapshot of your company plus areas for improvement.

Interactive Scorecard for Benchmarking
Why This Company Isn’t Market-Ready

Watch us analyze three scorecards, explaining actionable next steps.

Our Track Record in Education Software M&A

With over 20 deals and counting, these are just a few of the Education Software companies we've successfully guided through an M&A process.

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